2013年3月25日星期一

Saving money on multiple-page projects by considering the page count.

Saving money on multiple-page projects by considering the page count.
Customers frequently ask us how to save money on their projects. One of the best ways is to create documents that utilize paper efficiently. In this article we discuss methods of saving money on multiple-page projects by considering the page count.
Let's start by defining a page. Imagine you are reading the front page of a newspaper. You turn the page and are now on page 2. Both pages are part of a single sheet, or "signature.  A signature is a press sheet whose pages are positioned so they can be printed, folded, and bound into a finished book. Printers often refer to 8- or 16-page signatures, meaning the press sheet has 8 or 16 pages printed on it.
Remerber 100 sheets = 200 pages in Printing
Open up a book and flip through it. As the sheets flip by, notice that each sheet has two sides. Your printer refers to each side of these sheets as a separate page. So to a book printer, every sheet within the book represents two pages. However, those new to book printing often refer to each sheet within the book as one page.
So when you request a quote on a book project, please make sure you and your printer understand the proper page count. Otherwise the price quote will not be accurate. Just remember that each side of the sheets within a book counts as one page: 100 sheets = 200 pages.
 At Image Printing, we use the offset printing technique, which means quality products, cheaper prices, and a quick turnaround. Picking the photo book printing service that's best for you is no small challenge, but this incredibly detailed and comprehensive photo book roundup will make it easier.

http://photo-bookprinting.org/SupportCenter/-Tips-to-save-money-on-multiple-page-projects.html

What is Hardback books


Hardback books are protected by their binding in a way that paperback books are not and may be less prone to tear and wear as a result and are less likely to get dog ears. Although, be aware that libraries will often request that you do not return large hardcover books through the after hours chute, as these books can be easily damaged if they land awkwardly when dropped from a height. 

And while a paperback can be easily bent out of shape, the flexibility of a paperback can be its saving grace when carrying it about as it can squish into small bags and provided you take care, still come out okay for a good read!



Discount Book Printing, Hardcover Book Printing, Fiction Book 136

Hardcover Book Printing (Fiction Book)

Description:
(1) A5 size or any sizes customed. (2) Smythe sewn. (3) Leatherette paper mounted over grey board as case with foil stamping or debossing, (4) Rainbow endleaf paper 70# or 80# as endpaper. (5) Text body with black printing on wood free paper (60gsm - 120gsm), or high bulky light weight paper (60gsm - 100gsm).
The character of fiction hardcover book printing job:

1. A5 size (140 x 216mm) and 6" x 9" (152 x 229mm) are popular and economical similiar with softcover book printing.
2. The paper for text body is normal uncoated wood free with high bulky, in order to reduce book weight and the costs. 3. Text shall be printed black words or some black illustration images.
4. Smythe sewn can be changed into perfect binding if the PUR glue process is applied to hardcover book printing. 5. Special paper but not PLC is popular. We can buy famous special paper like Rainbow, Kivar, FiberMark etc. 6. Rainbow endleave paper or similiar quality paper is popular with the endpaper. 

2013年3月21日星期四

A consistent look and a unified message are important factors toward creating awareness and building recognition.


Colorful postcards are inexpensive to print and mail
so they can be sent to thousands of prospects and current customers. Promotional inserts can also be easily forwarded to current customers by placing them with invoices, statements and other correspondence. In addition, custom invitations or announcements can be printed with your promotional message and sent via direct mail.

The brochures must be designed to showcase your company
The brochures, sell sheets and other printed literature you share with prospects at a trade show must be designed to showcase your company and present your offerings in the best possible light. All trade show literature should be designed to supplement the expertise of your booth staff, helping them to educate, answer questions and persuade. 

Your literature is a reflection of your company, so don't skimp on the quality. Also, you should carefully control your literature distribution at the show and only present it to prospects that demonstrate a sincere interest. Laying it out for every passerby to grab is a wasteful practice that generates minimal return.

A consistent look and a unified message are important factors toward creating awareness and building recognition.
Whichever method of print communication you choose for your trade promotion in Image Printing, strive for a look that will be consistent with the displays in your booth and complement the other printed literature you plan to distribute during or after the show. 


a trade show brings you face to face with scores of decision makers


Custom print materials are an important part of a successful trade show plan because they help promote a company's upcoming presence at the show, engage the booth visitors during the show and provide a method to properly follow up after the show.

Exhibiting at a trade show is an effective way to market your company and brand.
Unlike other marketing channels, a trade show brings you face to face with scores of decision makers while providing a dynamic venue to introduce and demonstrate new products and services.

A successful trade show experience doesn't just happen by accident
As the owner of a commercial printing company, I' ve assisted a lot of companies with their trade show materials. And I can tell you that the companies that extract the most benefit from participating in a trade show have a well crafted plan,a plan that is launched months before the show and continues after the show is over.

AFTER the Trade Show
In order to get the maximum return on your trade show investment, it is imperative that you follow up with the contacts you made at the show. After all, you' ve spent days collecting business cards, swiping badges and harvesting valuable contact information for a single reason'to turn those qualified leads into customers. But sadly, most companies do a poor job of post show follow up. Don't be one of them!

China have captured the outsourcing market in printing



If you are currently performing your fulfillment function in-house, you may be wondering if it is time to consider the benefits of outsourcing. Take a look at the following list to see if any of these scenarios describe your situation:
1) You' re running out of space
Print materials are bulky and need a lot of room to store, assemble and prepare for shipping. If you are outgrowing your in-house capabilities, it may be time to consider outsourcing.
2) You're spending too much time on fulfillment functions
Warehousing, packing and shipping can consume a lot of time. If fulfillment chores are keeping you from your primary business functions, it may be time to consider outsourcing.
3) Your customer response time or order lead time is growing longer
It requires expertise and focus to perform fulfillment duties efficiently. If your in-house fulfillment has become so cumbersome that your customer service or lead time is suffering, it may be time to consider outsourcing.

Despite fears there are a number of reasons which has propelled China to have captured the outsourcing market in printing. Three such reasons are enlisted below:

1) Like any other form of outsourcing, printing outsourcing is also based on the golden principle of lower costs of manufacturing.
2) Lower costs of manufacturing bring with it a number of other factors, like abundant availability of cheap labor and low quality of ink or technique used.
3) Factors like these keep the manufacturing costs at minimum and increase the profits of the outsourcing company. Since China with its vast population is able to provide these necessities to the printing industry, printing is being readily outsourced to China. Right from brochure printing to book printing everything is duly undertaken in China.

http://www.china-bookprintings.com/SupportCenter/Books-and-other-print-materials-are-particularly-well-suited-for-outsourcing.html

2013年3月18日星期一

PDF files are widely used in the world of printing


PDF files are widely used in the world of printing because they streamline the process of document sharing. Layout files can be exchanged more easily, quickly and cheaply. The chance of an error is also greatly minimized, which increases customer satisfaction and saves the time and expense of a reprint.

Commercial printers love to work with artwork and layout files in the PDF format. 
1. PDFs can be made as high resolution files for crisp printed output.

2. a PDF captures and "sets"the original document layout, capturing all the fonts, images and other design elements in place, which allows for the accurate reproduction of the document.

3. because they are generally easy to email to clients. For many print projects, PDF files are used as an electronic proof. This greatly speeds up the approval process and allows the customer's order to proceed faster.

4. because not every person that submits documents to be printed is a trained graphic designer or uses professional design software. Without PDFs, a commercial printer would receive so many different types of files, with many set up incorrectly ,that it would be difficult to maintain all the software necessary to open and work with every type of file.

Image Printing Packaging is an chinese-owned and Chinese-managed printing company that works with a network of printers in Shenzhen, China to print high-quality, low-cost advertising and packaging materials for their customers. Do not wait any longer. You could be a published author in no time. Simply go to Image Printing now to get started!


2013年3月7日星期四

Image printing is one of the best quality book printers in china


        Baby and toddler books get a lot of mileage. Use your imagination when reading a book to a little child. There are innumerable opportunities to “stretch” what’s contained in a baby book. Colors, shapes, object identification and so on can add a lot of dimension to what the untrained eye might consider a very “simple” book.
The most successful way to convince a child that reading books is exciting and fun is to introduce books to babies shortly after they are born. If a baby shower or birth is on the horizon, baby books make a terrific gift. You can supplement another gift of clothing or baby gear with a little book, typically ranging in price from $5 to $10. Gathering several books and a set of cute bookends is another option, or make the gift simply books, period.
     The advantage of Image printing packaging . Image printing is one of the best quality book printers in china. Our vision is to continuously grow as a top-quality and best-service printer in Asia. We have been in the printing business and have been exporting for many years. Most of our clients rely on us for quality, reliability and attentive service. Quality of book printing depends on every process in production line, and the used paper and ink are the keys to our product cost, so we will provide our clients with the best book printing craft and the most suitable book printing paper size. 

2013年3月4日星期一

An attractive, well-designed catalog can sell products


Custom catalog printing is a popular way to market your company's offerings. An attractive, well-designed catalog can sell products or services for just about any business. Businesses of all sizes often use catalogs in their marketing plans. There are many catalog printing options available, everything from black and white to full-color. There are also different processes available for catalog printing, including offset, digital, and web-based printing.
Increase Sales
Including custom catalogs in your marketing program is a highly effective way to boost sales. A range of products and services can be effectively and attractively showcased with well-designed, informative catalogs. To reap the maximum benefit, careful planning should go into catalog printing and time should be spent on creating the best possible marketing tool.
Custom Color Catalog Design
Its important to choose a graphic layout that is well balanced. Find a balance that fits your business' needs - avoid cramming too many products or too much information onto one catalog page and if a catalog has too many products per page, it may overwhelm customers and make them less willing to peruse it.
Print Catalog Design Services
Many companies choose to hire a designer to help them with the layout and planning of their print catalogs. Our graphic designers here at 
Image Printing have extensive experience and success in assisting our customers in designing catalogs that improve their corporate identity.
Full Color Catalogs for Small Business
You don't need to have thousands of items to create a successful business catalog. Catalog printing can encompass everything from a simple four-page, folded catalog to mutli-page catalogs with hundreds of pages. Many companies with minimal product offerings find catalogs effective at increasing sales. Small catalogs can even be better than larger versions at stimulating the interest of potential customers and strengthening the relationship with existing customers.
When you weigh the advantages and disadvantages of catalog printing for your particular business, be sure to consider the potential for reorders. You have the potential to initially generate significant orders from your catalogs, and to benefit from repeat customers months after your in print catalog mailing.
Request your obligation free quote and get started on creating a custom printed catalog at GREAT savings!